Mobile Web

cbs-sports-sites It seems more and more people use their phones to check their email, use Google search and visit restaurant or entertainment websites. This is why we recommend adding your website url link in with your SMS coupon. Here you can provide more information, or perhaps capture their email address for cross-channel marketing.

Mobile web use is growing exponentially as people continue to upgrade their cell phones and get better data plans. exponn It’s just like the days when we all switched from dial up to broadband and got faster computers. The better the equipment, the more we use it. This is certainly the case with many teenagers and young adults, many of whom now prefer to surf the web and social websites on their Apple iTouch instead of their laptop computer!

Although the phones and handheld devices are constantly improving, websites are not being upgraded at the same rate. Too few today are mobile-optimised which means it’s painfully slow to view if you’re using a mobile device.

Is Your Restaurant Website Mobile-ready?

eatoutlonestarWhen it comes to mobile compatibility, it’s unlikely your existing website has been expertly optimised for mobile devices, referred to as ‘mobi-ready’. (Click on the example reports, right).

A key figure is how long it takes to load a page on a ‘standard’ 2G (GPRS-capable) phone, which is what most people still own. Prepare to wait a minute or more for the typical restaurant website to appear (if it does at all), and up to 40 seconds for 3G iPhone users. Even those websites that appear in under ten seconds often have page layout and elements unsuited to mobile, making navigation very frustrating.

Most people won’t tolerate waiting longer than 6-8 seconds before moving on to someone else.  It’s costing restaurants profits too. According to US studies by Urbanspoon, they’re seeing more than double the revenue off of their mobile users versus normal web users…

quicksaveView your own website on your mobile phone against our www.Quicksave.co.nz one, which automatically adapts its content for mobile viewing, typically displaying content almost immediately, even on a slow 2G network. And navigating is a breeze too.

We can fix this now – Get you started with our unique, low cost mobile-optimised mobi websites. dominoNo need to spend thousands attempting to upgrade your existing site. These are available for just $195 per month, with zero setup cost, ensuring a rapid ROI.

We build your own restaurant .mobi website, taking content from your existing site and reformatting it into a fast-loading view compatible with mobile phone browsers. If you don’t have a website, we’ll quickly build one for you using our mobi design templates.

With our optional ProMobi services, we can provide super-advanced mobile web pages too, complete with ecommerce and tracking options, similar to those offered by Dominos (left) in the US. Ask for a quote.

Note this web service is an option and not required for the running of our mobile coupon service. But it is something every restaurateur or business owner should consider as part of his/her online marketing strategy.